Today a representative from Instant Print came into see how the project was coming along. This involved giving individual presentations in which we presented our ideas and how we plan on developing them further. The benefit of doing this allowed us direct feedback from the client which helped us know what the client liked and what they were looking for.
With my design it was noted that the style looked attractive and colourful. It displayed potential but fundamentally the design needed to be applied to a business card or other related mediums. I agree with everything the client said. I think that I have put too much focus in creating an illustrative piece of work instead of solving the creative task. In order to meet the clients need I will have to reexamine my research and perhaps try developing a different idea. I feel that I have reached a dead end with this idea and have exhausted the possibilities.
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